Born in a car dealership. Built for every business that lives on leads.

An AI employee that never lets a lead go cold.

ASND answers every inbound lead by text in under 60 seconds, qualifies them like a salesperson, follows up for 90 days, and hands your team warmed-up appointments — 24/7, without replacing your CRM.

30-day pilot · No long-term contract · You judge it on appointments, not promises

ASND · Toyota of Grand Rapids
Lead score 0HOT · HANDED OFF

Live demo · hover to pause

Your business doesn't have a lead problem. It has a speed and follow-up problem.

Every day your business pays for leads — website, third-party, phone, Marketplace, walk-ins that get logged late. The sale is usually won or lost in the first few minutes, and again in the follow-up nobody has time to make.

Slow first contact

A lead answered in an hour has already talked to two competitors. Speed-to-lead isn't a slogan — it's the difference between an appointment and a lost opportunity.

After-hours silence

The highest-intent shopping happens at night and on Sundays. Your team is home. The customer isn't waiting until morning.

Dead CRM inventory

Hundreds of old, lost, and no-show leads sit in the CRM with no consistent re-work. You already paid for every one of them.

The missed-call black hole

A missed call with no immediate text-back is usually a lost customer — and nobody on the team has time to chase it.

When the team is busy, when it's 9:40 p.m., when a lead came in three months ago and never bought — that's where revenue leaks out.

How it works

One loop: lead in, appointment out.

ASND makes first contact — in under 60 seconds.

The second a lead lands — website form, inbound text, missed call — ASND reaches out by text. Nights, weekends, holidays. No extra shift required.

It qualifies like a salesperson.

Vehicle, trade, timeline, budget range, appointment availability. Real questions, in plain language — not a generic "thanks for your inquiry, someone will be with you shortly."

Your team gets a warmed-up handoff.

The moment a lead is hot or asks for a human, the right person on your team gets a text with the summary: name, what they want, timeline, number. The full conversation is in the dashboard.

It does the repetitive first-contact and follow-up work your team doesn't have time for — and gets out of the way the moment a human should take over.

What it does

Five jobs. One employee.

AI SMS agent

Two-way texting with every new lead, 24/7. Qualifies, answers approved questions, offers real appointment times, books the visit. Stops instantly on opt-out or the moment a human takes over.

Website agent

Greets site visitors like your best rep would. Captures name and phone, qualifies intent, and starts an SMS thread or books the appointment — instead of losing the visit to a form nobody fills out.

Lost-lead recovery

Your CRM is full of leads you already paid for — unsold, no-show, gone quiet. ASND runs respectful re-engagement campaigns against an agreed segment and pushes every reply toward an appointment.

Missed-call text-back

A missed call triggers an immediate text, so the customer stays with your business while ASND qualifies or books a callback. The 60-second save your team can't make when everyone's slammed.

Dashboard + lead score

Every conversation, every lead scored 0–100 with the reasons shown, every appointment, every handoff — in one view. Managers see exactly what the AI did, said, and booked. Nothing is a black box.

See the product in detail →

Guardrails

The AI your team won't be afraid of.

In June 2026, a dealership's AI chatbot quoted a customer $7,000 over market on his trade-in — and the story ran everywhere. Business owners' fear of AI isn't about the technology. It's about AI freelancing on numbers.

Never invents a number.

No price, payment, quote, or availability claim — ever. It uses only approved sources, or it says it will confirm with the team.

Never makes a promise your business didn't authorize.

No discounts, no "we can do that," no commitments. It books the appointment; your team closes the deal.

Hands off instantly.

Human request, anger, complaint, confusion, pricing dispute — a real person steps in immediately, with the full transcript.

Respects the rules.

Stops on opt-out, honors quiet hours, identifies itself as your business's AI assistant up front.

Our guardrails aren't in a prompt that can be talked around. They're hard-coded rules no conversation can override. That's the difference between a demo that impresses and a product that doesn't embarrass you.

Why ASND

Why businesses are switching to us.

Built by someone who sells cars.

ASND started inside a real car dealership — built on real objections by a working salesman, not an enterprise software company selling you a roadmap. The pilot runs in your business, on your numbers.

Transparent pricing, month to month.

One flat per-location price, published on this page. No quote-only games, no auto-renewal traps, no per-seat surprises. If it doesn't earn its keep, you cancel.

Glass-box AI.

Every competitor's bot is a black box. ASND's dashboard shows every conversation in real time — watch it work, take over with one tap, audit anything. Trust comes from visibility.

The big platforms sell features. We sell appointments you can count.

Prove it on your own numbers in 30 days.

A narrow, no-long-term-contract pilot: ASND runs new-lead SMS and website capture, plus one lost-lead recovery segment, for 30 days. Week 4, you get a scorecard measured against your own baseline — contact rate, response rate, appointments booked and shown, recovered opportunities. If it doesn't show more contacted leads and more booked appointments, we shut it off. You keep the data and the learnings.

Pilot targets are goals measured against your baseline, not guarantees.

Pricing

Priced for the appointments it books.

Custom pricing per location. Month-to-month. Cancel anytime.

  • AI SMS agent — 24/7 two-way texting, qualification, appointment booking
  • Website agent — visitor greeting, capture, and booking
  • Missed-call text-back
  • Lost-lead recovery campaigns
  • Dashboard, lead scoring, HOT-lead alerts, full transcripts
  • CRM write-back for qualified leads and appointments

Pilot: first 30 days, no long-term contract. You judge it on appointments.

No per-seat fees. Carrier registration for your business texting number handled per location.

Talk to us for pricing

If it doesn't book appointments, cancel it. That's the whole pitch.

FAQ

Asked by every GM so far.

Is this a chatbot?

No. Chatbots wait on your website for someone to talk to them. ASND is an AI employee: it reaches out first, follows up for weeks, recovers old leads, and hands your team appointments. The difference is who does the work.

Does it replace our CRM?

No. It sits on top of your CRM — auto, home services, and more. Qualified leads, appointments, and conversation summaries get written back into the customer record. Nothing to migrate, nothing to rip out.

What about our people?

ASND does the work your team can't get to — instant first contact, after-hours coverage, and the 90-day follow-up nobody has time for. Your people handle the conversations that need a human. Most businesses find the two multiply each other.

Will customers know it's AI?

Yes — it identifies itself as your business's AI assistant up front. Customers don't revolt against AI; they revolt against being tricked by it.

What if it says something wrong?

It can't freelance on the things that matter: price, payment, quotes, and availability are hard-coded off-limits. Anything uncertain gets handed to a human with the full transcript. And you can read every conversation it ever has.

How long does setup take?

About an hour of your time across a kickoff and script approval. We connect lead sources, load your hours and appointment rules, and you approve every talk track before anything sends. Carrier registration for your business's texting number runs in the background.

What does the pilot cost?

The pilot runs inside the same flat monthly price — no long-term contract, judged on appointments against your baseline. Talk to us on the scoping call and we'll set the terms together.

Who owns the data?

You do. Leads, conversations, scores — all of it. If you cancel, you keep everything.

The leads are already coming in. Someone should answer them.

Twenty minutes. We'll show you a live demo, scope a 30-day pilot for your business, and set the success bar together. No pressure beyond that.

Max Flaherty — founder, ASND AI · max@asnd.ai